Schema markup is code designed to help you provide more information about your website to search engines, and thus your end user. This has enormous potential to help attract users to your site, but it's estimated that only 17% of websites actively use schema markup. That's where a schema markup generator is useful.
You should be using schema markup on your website. The way you do this is very simple, but sometimes the process seems to get bogged down by little things like how exactly to format a document and how to get schema markup to work correctly on a non-Word-based website. Here's what you need to know. This is where you will be creating your schema. So, for example, you could simply create a website where you provide a gallery of images and then a web gallery that lists them with the correct visual hierarchy and description fields.
With Google actively enforcing site structure rules, it has become more important to make your website's content easily readable by search engines. The information that you provide for different sections of your website must also be linked.
If you haven't got content ready to link to, it's much harder for Google to scan the pages of your website for relevant content.
The Structured Data Markup Language (SDML) is designed to make this process easier. Using schema markup, you can add or link to your site's main content so that search engines can more easily scan the pages of your website for the information that they need. If you want to learn how to create your own schema markups for SEO then check out this Schema.org interactive tool.
All SEO is based on indexing pages for search engines. For that reason, it's not a massive change, but it can help your end-user understand your site, and thus bring more traffic to it. That's because schema markup can be created to the specification of the most relevant search engines, and added to existing pages on your site.
Let's start by asking the question: why should a website use schema markup?
What should you do with your structured data?
In an increasingly competitive market, it makes good business sense to use Google's structured data for better search engine rankings. This means having links to useful and engaging content (such as eBooks, infographics, PDFs, articles, and videos) embedded in your website. The benefits are two-fold:
It's a quick and easy way to give your site a better SEO ranking, It makes it easier for your site to rank for specific search terms, and It increases your chances of getting organic traffic, which could be the difference between a successful business and a failed one.